A new piece of research has been carried out by nethouseprices.com into the impact of an audiotour on the speed of selling a property.
The findings of the research are that audiotours produced by AudioAgent, help homes sell in an average of 12 weeks (SSTC) when included as part of an agentsmarketing package, compared to a 34 week average for non-audiotour properties.
The valuable statistics reinforce the power of the audiotour provided by AudioAgent who support thousands of corporate and independent agents across the UK and Ireland to successfully increase listings, reduce withdrawals, generate upfront revenues and grow profitable market share. Audioagent’s extensive experience of creating ‘tried and tested’ marketing packages has meant the industry as a whole has benefited with tangible business results.
Catherine Lamond, Director of nethouseprices.com comments “these hard hitting statistics demonstrate the power of audiotours and their ability to engage consumers. Agents are switched on, media savvy and want to be supported with the latest innovations to help win instructions; this new research simply strengthens their offering to consumers”.
Attractive to agents and consumers alike, audiotours not only engage with buyers online but research shows that online video is five times more effective than the written word. Furthermore getting social and sharing on facebook and twitter is already a high priority with 68% of online video users sharing video links.
As readers of housingdabble will know, online marketing is a must in today’s digital age and this research shows that AudioAgent audiotours are a ‘must have’ for every agent.
So the evidence is clearly there, if you want to be innovative and deliver real value to your vendors, Audiotours help sell homes faster!