RSSCategory: Estate Agents

Foxtons sign new mobile handset deal

| March 13, 2013 | 0 Comments

London Estate Agency Foxtons has signed a major deal with phone provider Nokia to supply staff with its Lumia 820 smartphone. The manufacturer has already given the device to around 900 phones of Foxtons’ employees The estate agents, who we have highlighted on this blog before as a leading innovator, has 37 offices and has developed […]

Continue Reading

nethouseprices research reveals audiotours help sell homes faster

| January 24, 2013 | 0 Comments

A new piece of research has been carried out by nethouseprices.com into the impact of an audiotour on the speed of selling a property. The findings of the research are that audiotours produced by AudioAgent, help homes sell in an average of 12 weeks (SSTC) when included as part of an agentsmarketing package, compared to a 34 […]

Continue Reading

The real value of a home

| March 16, 2012 | 0 Comments

One of the problems with property being considered such a good long term investment is that people become obsessed with stats and house price trends and knowing when is a good or bad time to buy. This factor has become almost a national obsession during the last few years and coupled with the newspapers ability […]

Continue Reading

Top 20 UK Estate Agency and Lettings Agency Web Sites: Top 5

| February 29, 2012 | 2 Comments

This is the final post in a series highlighting what we think are the Top UK Estate Agency and Lettings Agency Web sites out there at the moment. We are praising a variety of innovative sites that distance themselves from the standard agency template sites we see so often and show a little bit of […]

Continue Reading

Why should I be Pinterested

| February 23, 2012 | 0 Comments

  Last week we introduced Pinterest and gave an overview of how quickly it is gaining traction as a very credible social media site. But as with all social media, rather than just jumping on the bandwagon it is right for agents to consider how/why they would use it to enhance the marketing and development […]

Continue Reading

Winkworth launches new international web site

| February 21, 2012 | 0 Comments

Winkworth has launched a new international website  as it embarks on further expansion and needs to cater for a growing portfolio of homes for sale abroad. The international property market is surprisingly strong and so now is the time to look for a property in Europe, according to Winkworth, who say that vendors in France, Italy […]

Continue Reading

Google algorithm change means agents need to get fresh

| November 14, 2011 | 1 Comment

Google announced last week that they are rolling out a new search algorithm change that helps make the search results “fresher” and the big news is that its going to change the results for around 35% of all searches. This is significant compared to other recent changes such as Panda, which only impacted around 12% of searches […]

Continue Reading

Zoopla sign another strategic partnership

| September 21, 2011 | 4 Comments

In the ongoing battle between Zoopla and DPG (Findaproperty, Primelocation and Globrix), Zoopla have scored the latest points by signing a strategic partnership with News International, to exclusively power the property search for times.co.uk, sundaytimes.co.uk and thesun.co.uk. Under the terms of the deal, Zoopla will exclusively take over powering the property search function for all three websites from Globrix […]

Continue Reading

Using social proof to influence vendors and landlords

| June 13, 2011 | 0 Comments

Social proof, the principle whereby we view a behavior as correct in a situation to the degree that we see others performing it, is one of the 6 principles of persuasion identified by Dr. Robert Cialdini in his book Influence: Science and Practice. The principles he identified are the key ways to make people say […]

Continue Reading

Katy Perry is not an Estate Agent

| April 15, 2011 | 4 Comments

If you have a Facebook account no doubt you will be as amazed as me if you go to Katy Perry’s fan page and every few second hit the refresh button. I monitored the growth over 90mins this morning and her likes increased by 2,000 – that’s around 1 new follower every three seconds!

Continue Reading